Welcome to the new world of research
What do you get when you match the intimacy of a private online community with the confidence that comes with doing full-scale quantitative research?
You enter into a new world of research – one that only a trusted research partner such as Gongos Research can offer.
The gongos metaCommunity concept was born out of an idea to create the perfect hybrid between private online research communities and custom panels. True to its name, a metaCommunity is a community of communities.
What does a metaCommunity provide?
In a customized environment, a metaCommunity allows you to engage thousands of consumers in a long-term exchange of ideas. With a population that can be as large and diverse as you require, members of the community become a constant resource from which to simultaneously conduct robust quantitative surveys and quickly form targeted communities when deep qualitative insights are necessary.
How can a metaCommunity
A metaCommunity offers an ideal platform from which to launch a full spectrum of research. Think of it as a powerful telescope that observes insights and behavior. You control how wide or tight the lens will be. Whether you need an initial market read on a new concept before conducting a full-blown study, or require immediate complex quantitative insights, we can shape the metaCommunity to fit your needs. As your research partner, we know how to cross-pollinate the steady stream of insights from a metaCommunity to add value to traditional research approaches, such as focus groups, ethnography and product evaluation.
help guide my research needs?
The metaCommunity concept hosts a distinct member experience from custom panels that yields increased levels of engagement, reduced drop-off rates, and higher response rates – ultimately lowering costs in the long run.
The metaCommunity Difference